The organizers of the First Advertising Festival for Agencies, Brands and Freelancers from Russian regions – AKAR and AKAR Ural – announced new dates for the event: the creative educational program of the Festival and the award ceremony will take place on September 7-8 in Yekaterinburg as part of the National Advertising Forum program “Regions”. The submission period for the professional advertising competition has been extended until July 31.


Advertising agencies, companies, media and freelancers have a whole month ahead of them to submit creative cases for participation in a professional advertising competition in three categories: DIGITAL, CREATIVE, ACTIVATION.


The competition includes more than 40 nominations, taking into account current advertising formats: digital campaigns, native advertising, video and audio, PR, branding, projects in traditional media, mass events and corporate events, and many other areas.


The work will be evaluated by top managers of the industry and creative directors of leading Russian agencies that have long been established not only in the Russian, but also in the global advertising market. The full jury is published on the website


Participants from 20 cities of the country have already sent applications for the competition – from Kaliningrad to Vladivostok. Agencies and companies from Tver, Novosibirsk, Izhevsk, Kazan, Moscow, Lobnya, Grozny, Yekaterinburg, Perm, Chelyabinsk, Ufa, St. Petersburg, Barnaul, Kaliningrad, Kirov, Saratov, Khabarovsk, Novorossiysk, Ulyanovsk and Vladivostok.


Current calendar of the First Regional Advertising Festival:


1 – 31 JULY prolongation of the submission period.
9 – 31 AUGUST Jury work.
SEPTEMBER 1 announcement of the shortlist.


September 7 – the business program of the advertising forum NAF Regions.
September 8 – the creative program of the Festival and the ceremony of awarding the winners.


About the project


The First Regional Festival is a part of a comprehensive project of the Association of Communication Agencies of Russia for the development of the regional advertising market.


The program of the Festival is combined with the advertising forum of the NAF “Regions”. Synergy of events allows to strengthen educational content and establish cross-regional networking between industry players from all over the country.


On September 7-8, Yekaterinburg will become a unique platform where local agencies and brands, together with federal experts, will be able to find answers to topical questions for the industry, discuss the best ideas and creative cases, and outline the points of growth of the advertising market in the regions.


The partners of the event are the largest media holdings, research companies and the media, as well as members of the festival jury, and they will become key speakers of the business and educational program in Yekaterinburg.


Stay tuned for the updates of the First Regional Festival and the NAF “Regions” on social networks to keep abreast of thematic sections and performances.


Organizers: AKAR, AKAR Ural, CRBK
Title partner: Gazprom-Media
General research partner: Mediascope
Partners: Gallery, National Advertising Alliance, sales house “EVEREST”, CG “Choose Radio”
Industrial content portal: ADPASS
General industrial partner: Sostav
General News Agency: TASS
Supported by: IAB Russia, RAMU
Communication partner: CA “GlavSovetnik”
Official media partner: Holding 1MI
Official information partner: FederalPress Media Holding
Information partners: IA PrimaMedia, PRO BUSINESS TV, PR News, Performance 360, AllAdvertising, All-Events, World Expo, Advertising portal, AKOS.
Brand Style: Voskhod.Agency